Dacia, the renowned automotive brand, is set to shake up the market with a series of exciting innovations planned until 2028, promising to further strengthen its presence on the market and capture new shares. This renewal strategy aims to consolidate Dacia's position as a leader in the automotive industry, thanks to the introduction of innovative models and the expansion of the range of electric vehicles.
The Bigster Revolution: The Arrival of a Giant
In 2024, Dacia will unveil the new Bigster, one of the most anticipated launches of the year. This model, approximately 4.6 meters long, will be available in both 5- and 7-seater versions, marking a significant moment for the Romanian brand with a starting price expected to exceed 35 thousand euros. Positioned above the Duster in the Dacia range, the Bigster is set to reach dealerships in early 2025, promising to be a benchmark in the SUV segment.
Project C-Neo: Towards the Future
2026 will see the prominence of the C-Neo project, which will feature a C-segment sedan and a Crosswagon, both planned on Renault's CMF-B platform, already used by the Sandero. This move signals Dacia's intention to expand into new market segments, enriching its offering with versatile and cutting-edge vehicles.
The Electric Evolution: The New Sandero and Beyond
The innovations continue in 2027 with the debut of the new generation of Dacia Sandero, followed in 2028 by its first fully electric version. This development underlines Dacia's commitment to sustainable mobility, enriching the range with electric alternatives in line with global trends towards greater environmental awareness. At the moment, the Spring remains the brand's only electric option, but the future promises a significant expansion of the EV offering, confirming Dacia's commitment to the energy transition.
In conclusion, Dacia is preparing for a decade of innovation and growth, with the launch of new models that promise to revolutionize the market. The focus on sustainability, combined with the expansion of the product range, positions the brand in an ideal position to meet the challenges of the future of motoring, continuing to build on a foundation of customer loyalty and trust, especially in key markets such as Germany.
